Cadillac XT4 to Exit US Market, Make Way for Affordable Chevrolet EV
XT4 Discontinuation to Streamline Cadillac Lineup
Cadillac has announced that its XT4 compact SUV will be discontinued in the United States. The decision is part of the brand's ongoing efforts to streamline its lineup and focus on higher-margin vehicles.
The XT4 was introduced in 2018 as an entry-level model for Cadillac. It has been a popular choice for buyers seeking a smaller, more affordable SUV. However, with the recent introduction of the XT5 and XT6, the XT4 has become somewhat redundant in the Cadillac lineup.
Chevrolet to Fill EV Gap with Affordable Model
While the XT4 is being discontinued in the US, Cadillac is not abandoning the compact SUV segment entirely. Instead, the brand will introduce a new, all-electric model under the Chevrolet nameplate.
The new Chevrolet EV is expected to be more affordable than the XT4, making it a more accessible option for budget-conscious buyers. It will also be built on GM's Ultium platform, which is the same platform that underpins the GMC Hummer EV and Cadillac Lyriq.
Cadillac to Focus on Premium SUV Market
With the discontinuation of the XT4, Cadillac will have a more focused lineup that emphasizes premium SUVs. The brand's current SUV offerings include the XT5, XT6, and Escalade. Cadillac is also expected to introduce a new, three-row SUV in the coming years.
The decision to discontinue the XT4 is a strategic move by Cadillac to position itself as a more premium brand. By focusing on higher-margin vehicles, Cadillac can improve its profitability and long-term viability.
Additional Reporting
- The XT4 will continue to be available in other markets outside the US.
- Cadillac is expected to announce more details about the new Chevrolet EV in the coming months.
- The discontinuation of the XT4 is not expected to have a significant impact on Cadillac's overall sales.
